Culture Shock: Improving Company Culture Through Technology

Sports coaches love to talk about “intangibles.” These are the qualities that can’t be quantified in terms of touchdowns or goals or home runs, but nonetheless contribute to a team’s success on the field.

A player’s work ethic, attitude and chemistry with teammates may not generate statistics, but those abilities are still extremely important when putting together a winning organization. The same is true in the business world. However, in the corporate context these intangibles are called “culture.”

A company’s culture consists of the general atmosphere in the workplace, as well as the goals and values the employees share. When it is clearly defined and built on positive ideas, it can have a tremendous impact on productivity. For example, co-workers who have a well-defined idea of where they fit into the big picture are more likely to work together successfully.

If staff members believe their contributions matter, they tend to feel satisfied with their jobs. A strong culture benefits management, as well. Knowing the company’s values means managers can hire and retain people who demonstrate those attributes.

Although building a solid culture takes vision and commitment, technology also plays an important role, primarily with communication tools. Email, web portals and teleconferencing can strengthen the bonds among employees and allow positive ideas to spread and take hold. Additionally, these systems can create channels for workers to easily provide feedback, which is critical for transparency and collaboration.

Unfortunately, there is no clear-cut way to measure the strength of your company’s intangible qualities. However, with some attention, you can still tell whether or not the organization’s values are working.

Adding the right technology to the corporate environment can make a big difference for how well your team comes together. To learn more about how tech can accomplish a better workplace culture, take a look at the accompanying infographic.


Courtesy Of Halock Security Labs